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Resources
Towards a simplified B2B deal-making process
We provide B2B companies with a simple solution to iron out their complex B2B deals/Sales Process Buying and selling has been an age-old concept wherein,
Stop losing winnable B2B deals with Mutual Action Plans
Imagine your pipeline being healthy and full of sweet opportunities. Your prospects fit your customer profile and your chances to win these deals are seemingly
The duality of the B2B Sales process
While the ultimate purchasing decision is done by a buyer, the selling and buying process are two sides of the same coin. As a seller
Selling + Buying = Sales
Wait what? How does Selling and Buying equal Sales? One of the “flaws” of our human mind is what psychologists call “Self-serving bias”. It makes
Sell like a doctor – Prescriptive Sales
Whether we like it or not, we are all salespersons in our daily lives. Be it when we discuss where to go for holidays with
What is a mutual action plan?
Learn in this article how a Mutual Action Plan can bring your sales game to the next level